Full flow
Book a campaign
Select an ad product, enter schedule, targeting, budget, and payment info, then request review.
Review
The publisher reviews the campaign. Results are delivered via email and notifications.
Creative registration and review
Register image and video creatives at least 72 hours before the start date and pass review.
Ad delivery
Ads go live automatically on the start date. Creatives can be added or changed during the run.
Check performance
Check near-real-time metrics in Reports.
Documents in this section
Campaign Booking
The 4-step process: product/schedule/targeting, budget, payment, final confirmation.
Creatives
Register creatives, configure details, review, and management.
Campaign Operations
Campaign list and detail, duplicate, pause, restart, and cancel.
Reports
Metrics, analysis methods, and data export.
Splash Ad Guide
Splash ad characteristics and operational considerations.
Ad Policy
Review criteria and prohibited/restricted content.
Campaign state summary
Detailed conditions and available actions per state are also documented in Understanding Ad Accounts — Campaign States.